Company
Scope
Design and delivery of a systemic venture building process to identify, validate, and commercialize academic projects based on verified regional business needs.
The Heart's Role
Strategic partner responsible for defining the framework, connecting academia with business, and guiding selected projects from ideation to investment readiness.
Key activities
- Define and validate regional business needs via surveys and interviews
- Scout and shortlist academic projects with commercial potential
- Facilitate workshops to match science with business challenges
- Lead the venture building process for selected top 3 projects
- Run the Venture Building Academy for students and researchers
Outcomes
- Validated list of regional business challenges and needs
- 3 investment-ready academic projects with verified business models
- Established framework for repeatable science commercialization
- Increased entrepreneurial competence within the university ecosystem
Team Composition
A joint team of decision-makers from the University of Zielona Góra (CPiTT, CDN).
The Heart tasks
The Heart designed the venture building framework, conducted market research with local companies, and managed the scouting of academic projects. We guided the top teams through validation and business modeling, and delivered the Venture Building Academy to foster an entrepreneurial culture within the university.